Participate in Ad Campaign


The B the Change Campaign

The B the Change campaign leverages the power of 1000+ Certified B Corporations and their 24+ Million followers to celebrate and reward people using business as a force for good.

The campaign includes:

  • Print ads reaching 5MM conscious consumers inviting them to B the Change
  • Special edition products from 16 B Corps spreading the word at retailers like Whole Foods, Target, Wegman’s, The Container Store, and Barnes & Noble
  • In-store and online retail promotions in grocers around the country
  • Monthly B Corp community-wide outreach activating 30,000+ employees and 24+ million friends and followers
  • Consumer-facing BtheChange.com inspiring individuals to join the movement and support their favorite B Corps

See it for yourself at BtheChange.com!

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